About us
Aventur Marketing is a tourism marketing and public relations agency focused on driving amazing results for luxury travel operators, outdoor tourism businesses and destinations. Powerful storytelling that engages customers, elevates brands and drives bookings is what we do.
The Aventur Marketing Team
Our team consists of web developers, content writers, Google Ads certified PPC specialists, Meta marketing specialists, email marketing pros, SEO experts and PR pros. We have tactical experts for every marketing channel to achieve your business goals.
Darryl Leniuk | Founder & Chief Strategist
With more than 25 years experience working in the tourism industry, Darryl brings a powerful skill set to the table for tourism operations. As a consultant and fractional CMO, his work includes business and brand development, tour design and creating strategic plans that ensure foundational growth.
His background spans working as an adventure travel journalist, outdoor photographer, PR consultant, and tour guide. As a recognized expert in adventure travel, he has worked with tour operators and DMOs in more than a dozen countries, produced hundreds of media articles and won industry awards.
Storytelling is in his DNA; he excels at getting to the essence of a tourism experience and finding what separates an outfitter or destination from the myriad of competitors out there. His strategy-before-tactics, results-driven approach has successfully grown direct bookings for premium tourism businesses with an average of over 10X ROI.
Carla Naranjo | Marketing Coordinator & Project Mgr
Carla supports the tactical side of the business acting as a key link between our tourism clients and our more technical team members. With a background in digital marketing and content creation, and a positive, hard-working attitude, she enjoys bringing forward new client projects that combine creativity with data. Carla is fluent in Spanish and holds a Post-Degree Diploma in Marketing from Camosun College in Victoria.
When she’s not working on websites or SEO, Carla enjoys traveling and spending time with animals—especially dogs!
Adam Kendrick | Google and Facebook Ads Specialist
Adam Kendrick is the owner of Protection Advertising, a Google Partner and award-winning PPC agency, and our go-to expert for managing Google PPC and Facebook Ads campaigns for Aventur’s clients. Adam’s extensive paid search management experience combined with Aventur’s tourism marketing strategy creates powerful results for premium tourism businesses. When he’s not geeking-out in a Google Ads account, tweaking things just right, he enjoys spending time with his two kids having outdoor adventures of his own.
Judy Swens | Public Relations Coordinator
Judy helps Aventur’s clients uncover the stories that matter, crafting thoughtful pitches, coordinating media experiences, and building relationships with the press.
With a Master of Arts in Professional Communication from Royal Roads University and a background spanning nonprofit, wellness, real estate, and travel/tourism, she brings curiosity, clarity, and a collaborative mindset to every project.
From her home on the west coast, she enjoys discovering new trails, and spending time in the mountains.
The Aventur Developer Team
Our full-stack development team delivers everything from complete website builds to front-end design, custom functionality, and seamless booking engine integrations. We specialize in WordPress but are experienced across virtually any CMS platform. Every project is developed with security, speed, and performance in mind.
Our dev team is trained in our marketing systems and brings years of hands-on experience building high-performing tourism websites. Every site is built not just to look great — but to generate traffic, leads, and bookings. If you can envision it, we can build it.
Aventur Marketing is a fully-certified Duct Tape Marketing agency, having undergone rigorous training, and ongoing support to stay abreast of the latest developments in online marketing.
The Duct Tape Marketing System that we use is a best-in-class, strategy-before-tactics model that has been used to grow thousands of businesses in dozens of different industries around the world. This powerful, proven system perfectly compliments our background in tourism and media and will work to grow bookings for your tourism business too!
The 7 stages of the DTM customer journey.
John Jantsch, Founder, Duct Tape Marketing
John Jantsch is a marketing consultant, speaker and best selling author of Duct Tape Marketing, Duct Tape Selling, The Commitment Engine, The Referral Engine, and SEO for Growth. He is the creator of the Duct Tape Marketing System and Duct Tape Marketing Consultant Network
The Advantages of Working with Us
- Deep experience and knowledge of the Tourism Industry.
- Proven Strategy-Before-Tactics system that gets results.
- PR Pros to grow awareness of your business.
- Digital Marketing Experts to compliment your in-house staff.
- Way. More. Bookings.
“Darryl's tourism SEO strategies and extensive adventure marketing experience have taken us from an unrecognizable tourism operator into a successful and recognized business.”
Wesley Gibson,
Owner, At The Water's Edge Adventures
Learn the 7 Steps to Tourism Marketing Success
