
How to Increase Tourism Brand Awareness
By Darryl Leniuk | Public Relations , Tourism Marketing
What is Brand Awareness? Simply put, ‘brand awareness’ is a marketing term that refers to the level of recognition and familiarity that people have with your business. It works kinda like this: Got the sniffles? You’d probably ask for a ‘Kleenex’ not a ‘facial tissue’. Hungry on a hike? Would you like a ‘Powerbar’ or […]
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