Media Relations, Public Relations, Tourism Marketing

How to Run a Press Trip for Travel Media

As we emerge from nearly two years of travel restrictions, many tourism businesses are ...

 Read More

Adventure Business, adventure marketing, Digital Marketing, Media Relations, Public Relations, Travel Marketing

How to Start a Tourism PR Program

Is your tourism business worthy of press but has gotten little? Have you been ...

 Read More

Adventure Business, adventure marketing, Digital Marketing, Media Relations, Public Relations, Travel Marketing

How To Pitch Travel Media (and get them to write about your tour or destination)

You’ve got a great adventure travel product. Your newest tour is proving to be ...

 Read More

Adventure Business, Media Relations, Public Relations, tourism seo, Travel Marketing

Travel Media 2.0

The Rise of Influencers and Content Marketing in Adventure Travel In the old days ...

 Read More

Adventure Business, Media Relations, Public Relations, Travel Marketing

How to Host a Travel Writer

You’re about to host a journalist to write about your awesome adventure tour and ...

 Read More

Adventure Business, Media Relations, Public Relations, Travel Marketing

Why Newspapers Are Still Relevant for Today’s Travel Media

“Newspapers are tomorrow’s fish-n-chips wrappers,” the owner of an outdoor tour company told me ...

 Read More